Question 1

What do I receive for the $995 setup fee?

Accepted Answer

The setup fee covers the strategy, design, development, initial content setup, local SEO foundation, domain connection, contact forms, analytics setup, testing, and launch of your personal realtor website.

Question 2

What is included in the $195 monthly fee?

Accepted Answer

Hosting, maintenance, security, routine updates, technical monitoring, reasonable content changes, monthly local-market content support, and ongoing website optimization.

Question 3

Do I need a website if my brokerage already gives me one?

Accepted Answer

A brokerage website can help, but it usually prioritizes the brokerage's brand and uses a standardized layout. A personal website gives you space to explain your expertise, build recognition around your name, publish local content, and maintain a consistent presence if your brokerage changes.

Question 4

Can I use a personal website while working for a major brokerage?

Accepted Answer

In many cases, yes — but the site must follow your brokerage's brand, advertising, licensing, and disclosure requirements. Clients are responsible for obtaining any required brokerage approval. The site includes designated areas for brokerage branding and required disclosures.

Question 5

Will you guarantee that I rank first on Google?

Accepted Answer

No ethical website provider can guarantee a specific organic ranking. Search visibility depends on competition, location, website authority, content quality, reviews, third-party profiles, backlinks, search-engine changes, and other factors. The service provides a strong technical and content foundation designed to improve visibility over time.

Question 6

How long does it take to build the website?

Accepted Answer

Timing depends on the complexity of the project and how quickly complete content, photography, brokerage requirements, and approvals are provided. We do not promise a fixed launch date until onboarding is complete.

Question 7

Will I own my domain?

Accepted Answer

We recommend that you register and retain ownership of your domain whenever possible. We assist with connecting it to the website.

Question 8

Will I own the website?

Accepted Answer

You own the original content and assets you provide. Ownership of custom copy, design elements, templates, software, integrations, and transferable website files is defined in the Terms of Service.

Question 9

Can you add my listings?

Accepted Answer

The standard package can include manually selected featured listings or links to an approved listing source. Advanced IDX or MLS integrations may require additional software, brokerage approval, MLS authorization, and a separate fee.

Question 10

Can you connect an IDX feed?

Accepted Answer

Potentially — it depends on your MLS, brokerage rules, technical requirements, and the website platform. Advanced IDX implementation is not automatically included in the standard package.

Question 11

Can you update my website when I change brokerages?

Accepted Answer

Yes. Brokerage names, logos, disclosures, contact details, and related content are updated as part of ongoing management, provided the changes fall within the normal scope.

Question 12

Do you write the content?

Accepted Answer

The service includes standard website content organization and development. You must provide accurate professional details, local knowledge, claims, credentials, and brokerage disclosures. Extensive custom copywriting or large content projects may require an additional fee.

Question 13

Do I need professional photography?

Accepted Answer

Professional photography is strongly recommended because real estate is visual and trust-driven. Existing high-quality headshots and property images can be used, but photography services are not included unless explicitly stated.

Question 14

Can I cancel the monthly plan?

Accepted Answer

Yes, at any time. You own your domain and your website, so canceling simply ends our management, hosting, and support — it does not shut the site down. When you cancel, we initiate a formal hand-off so you can continue running the site on your own or with another provider.

Question 15

What happens to my site if I cancel?

Accepted Answer

Your site stays yours. Canceling the monthly plan means Name & Market is no longer managing, hosting, updating, or supporting it. We schedule a hand-off call, transfer the codebase and content, transition hosting to an account you control, and confirm your domain configuration. Any proprietary systems or third-party software that cannot transfer are identified during hand-off. Details are in the Terms of Service.

Question 16

Is the website compliant with real estate advertising rules?

Accepted Answer

The website includes flexible areas for license numbers, brokerage identification, equal housing information, and other disclosures. You remain responsible for confirming compliance with your brokerage, MLS, state licensing authority, local regulations, and professional associations.

Question 17

Can you build websites for teams?

Accepted Answer

Yes. Team websites or multiple individual agent sites can be quoted separately based on scope.

Question 18

Can I use my own branding?

Accepted Answer

Yes. Existing logos, colors, typography, headshots, and brand guidelines can be incorporated. A clean visual direction can also be created for agents without established branding.

Question 19

Does the service include email?

Accepted Answer

Business email setup is not included by default, but the website can link to your existing email. Assistance with third-party email services can be quoted separately.

Question 20

Can you integrate my CRM?

Accepted Answer

Standard contact forms send inquiries to your email. CRM connections depend on the system and may require Zapier, Make, webhooks, native integrations, or a separate implementation fee.

Question 21

Will the website work on mobile phones?

Accepted Answer

Yes. Every site is responsive and tested across common mobile, tablet, and desktop screen sizes.

Question 22

Will the website help me appear in AI-generated search results?

Accepted Answer

The website is structured to make your identity, expertise, locations, services, and answers easier for search and AI systems to understand. No placement or citation in a specific AI product can be guaranteed.

Frequently asked questions.

Your name should be easier to find, remember, and trust.